"He stood out from the pack real quickly. We'll use him for any job we ever have."
CRM build and automation
About
A Little About Me.
I'm Seth. Software engineer, founder of Launch Forte, and someone who genuinely enjoys figuring out how things work.
I've spent seven years building software and infrastructure businesses depend on. Today I bring that engineering background into the systems behind sales, revenue, and operations.
Outside of work, I'm a Christ follower, husband, girl dad, and a big ol’ nerd.
More About Me →Beyond the Work
Some ideas deserve to leave the screen.
Most of my working life is spent building software and systems through Launch Forte. But there's a whole other side of me: a husband, dad, gamer, and curious guy who's learning to turn ideas into things he can actually hold.
Lately, I've been getting into electronics, robotics, 3D printing, mechanical design, and making art with code. Sometimes that means a little machine that moves. Sometimes it's a glowing desk sculpture, a gaming-inspired creation, or something I haven't thought of yet.
I'm not trying to build the biggest or flashiest thing. I want to understand how things work, make something with my own hands, and tell the story of how it came together.
Part code. Part craftsmanship. All curiosity.
- Hardware + Software
- Robotics + Mechanisms
- Creative Design + Art
- Making + Storytelling
The workshop is just getting started.
First projects, experiments, and build videos coming soon.
Read more →See how I work.
Results
Some of My Work.
Real businesses. Real systems. Built and delivered.
Court records, one pipeline
Replaced manual court records pulls with one automated pipeline.
Shopify to Xero, in sync
Product and inventory sync that ended the manual double entry between storefront and books.
Intake to dispatch, automated
Restoration jobs routed from first call to crew assignment without a coordinator retyping anything.
Six Months to Speech
Kajabi to GoHighLevel
Full platform migration plus the CRM and automation behind an online coaching program.
Reviews
What Clients Say.
"10 out of 10 experience. Absolutely recommend."
Full platform migration
"He's enabled me to keep running my business with a lean, efficient team."
Order and pricing automation
"Sharp systems thinker who ships and follows up."
AI strategy and systems advisory
"A pro who thinks beyond the ask and moves the business forward."
Growth systems architecture and advisory
Writing
Things I've Been Thinking About.
- The migration that broke nothingSep 20, 2026Read →
- Running A Practice Out Of A ShedAug 4, 2026Read →
- Building The Thing That Builds The ThingJul 28, 2026Read →
Forte Signals
Forte Signals.
Every other Friday, I share what I'm learning about business, software, and AI. Just the useful stuff.
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My Company
Launch Forte.
I founded Launch Forte to help businesses build better revenue and operations systems, backed by real engineering.
Visit Launch Forte →