About

Background

My background is enterprise systems at a major bank. Millions of transactions processed, compliance automation, fraud detection pipelines. The kind of infrastructure where failure isn't an option and everything has to be documented, tested, and bulletproof.

That's where I learned how to think about systems. Not just building them, but building them so they don't break at scale. Now I take that same approach and apply it to growing businesses that need real infrastructure but don't have enterprise budgets.

Featured in Voyage Dallas Magazine

Results at a glance

• $4M+ in client value identified
• $52K/yr saved through AI product listing automation
• 20+ hrs/wk recovered through custom inventory systems
• 200K+ transactions analyzed for profitability insights
• 1,040 users migrated to SSO/MFA with zero downtime

The longer version

I spent years doing work that looked right but didn't feel right.

Good job at a major enterprise bank. Millions of transactions. The kind of work where you learn to think three steps ahead because things can't afford to break. I was good at it. Steady paycheck. Checking boxes.

But the whole time there was this quiet voice asking... is this it?

Not "is this the right job." Deeper than that. Is this what I'm supposed to be doing with my time here?

So I started building something on the side. Forte Web Designs. Nights, weekends, whenever I could find the hours. I didn't have a clue what I was doing business-wise. But I knew I wouldn't figure it out by standing still.

What I've figured out so far

I like understanding how things work. Businesses, processes, people. Everything's a system if you look at it right.

Most problems don't need sophisticated solutions. They need clear thinking and simple execution. I'm skeptical of complexity. Usually it's just confusion that hasn't been untangled yet.

I'd rather do fewer things well than more things badly.

And I care whether the thing I build still works six months from now. A lot of people don't stick around long enough to find out. I do.

Outside of work

I read a lot. Play video games. Workout.

I think about how things connect. How one small choice ripples into something bigger. How everything we deal with lives inside something larger, whether we see it or not.

I write about all of this in my newsletter. Subscribe on the homepage.

If you want to work together

I run a small consulting practice. Automation, CRM setups, custom tools... the things that should work but don't.

I like messy projects where the real issue isn't obvious at first. Businesses that have outgrown their tools but aren't sure what comes next. People who are honest about what they don't know.

If that sounds like you, get in touch.